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Helping Dealers Sell Smarter—Everywhere

One powerful platform to simplify the sales process

We are doing deals in less than 60 minutes with significant F&I profit.

Joe Seppa, VP of Operations, Hello Automotive Group

Digital Retailing Solutions

Enable customers to shop your inventory on your dealership’s website—anytime, anyplace. Empower them to configure payments, select F&I products, complete a credit application and receive real-time lender offers. Plus, leverage our backend selling tools to follow up and increase their likelihood of purchase.

Showroom Solutions

We’ve gone beyond digital retailing to solve the real-world problems you face in your showroom everyday: bottlenecks at the desk, customer distrust and decision overload. 

AutoFi’s powerful platform includes deal estimation, desking, lender routing and an F&I menu—bridging the gap between your CRM and DMS. The results: faster sales, higher satisfaction and more profit.

Experience the AutoFi Difference

Finance Innovation

We know financing! Leverage our direct partnerships with 40+ of the nation’s largest lenders and our proprietary Intelligent Lender Routing technology that routes credit apps to the right lenders with instant decisioning.


We help you sell the way you like to sell. AutoFi is adaptable to every dealership type and unique sales process.

Configuration & Control

Customize our platform to match your sales strategy—with your pricing, your markups, your lenders, your lender-specific credit bands and your decisioning criteria. Plus, set up guardrails for your salespeople to safely navigate the sale, with management visibility to intervene when needed.


AutoFi is SOC 2 Type II certified to ensure your customers’ data is secure. Applications can be sent to RouteOne or DealerTrack for compliance or dealers can take advantage of our DSGSS integration that streamlines compliance checks and reduces data entry.

Consultation & Training

Our team of former dealership leaders will sell side-by-side with your team until they're pros at using our showroom platform. We'll also provide in-depth performance insights and recommendations along with 24/7 access to on-demand videos and guides on how you can maximize your success online and in your showroom.

Ready to Sell Smarter?

Book a Demo